Foodwatch has opened up its annual contest highlighting the most misleading products of the year, otherwise known as the Gouden (golden) Windei (an empty egg) award.
The food watchdog organization has nominated eight products for the (un) coveted prize. The products include Lipton Matcha Iced Tea (with virtually no Matcha), Lipton Ginger & Lemongrass & Cucumber Mint Green Tea, Bongo Peanut Butter (50% peanuts), De Kleine Keueken Chocolatepasta (chocolate paste for babies that features 30% sugar content), Kellogg’s coco pops bars (again, sugar content) and Albert Heijn goat cheese (made with mostly cow cheese).
Other issues Foodwatch finds are Albert Heijn’s use of “seasonal vegetables,” which bring various produce from around the world, year-round. Thus, causing much energy expenditure and environmental degradation. The canned Cano Water is also finding scorn despite its claims of sustainability. Foodwatch claims that, based on its supply chain, its carbon emissions are equal to those of plastic, bottled water.
Consumers are able to vote via the Foodwatch website. Last year’s winner was a cornmeal-less cornbread.